Lauren is responsible for soliciting sponsors, advertising, selling tickets, covering the logistics of the event, and, most importantly, generating profits. The role requires the orchestration and hands-on involvement in all event fundraising and event activities; development and management of event committees and volunteers; development of corporate and business relationships along with the solicitations of monetary and in-kind support for sponsorships, auctions, fundraising activities, event marketing, and outreach.
Lauren Colley earned her B.S. in Communication at Boston University. She has worked in entertainment marketing for over ten years and also owned and operated a for-profit event planning company at the same time. Currently, she is a Creative Director at Sony Pictures but always wanted to use her event planning expertise for good. Fundraising for a non-profit is where she can do just that. When the event industry was booming, she ran a one-woman show of repurposing event florals by delivering them to hospice patients, palliative care centers, and nursing homes in the Los Angeles area.